Summer restaurants and terraces are an important addition to the hotel business of Lapland Hotels, Finland's largest private hotel chain. The majority of the terraces offer authentic flavours from Lapland, and the beverage selection and service are of the same high standard as in the hotels.

The popular Savurafla Kotisaari, by Lapland Hotels and Lapland Safaris, will open its doors again in Rovaniemi in mid July. The restaurant respects the lumberjack tradition and is offering BBQ dishes smoked on-site just a boat trip away from the city centre until late August.

At its annual meeting, the Finnish Ski Area Association selected the 2023 local ski resort, the ski resort of the year, the ski school of the year and, for the first time, the Patrol Centre of the year.

Combining leisure travel with business trips has been a rapidly growing trend in recent years. At hotel chain Lapland Hotels’ destinations, “bleisure” travel was already gaining popularity before the COVID-19 pandemic, and the phenomena is constantly growing.

Staycation mini holidays in one’s own hometown or around the surrounding region currently attract young adults aged 26–35 in particular, and the reasons for choosing a staycation are becoming more varied.

The world’s biggest recreational product manufacturer, Canadian Bombardier Recreational Products, or BRP, has introduced their first electric Lynx snowmobile.

In Lapland, people are preparing for the busy winter holiday season that is about to begin. Lapland's winter holiday offers families a wide range of activities, from downhill skiing to other skiing and relaxing in the spas.

Lapland Safaris, the biggest event service company in the Nordic countries, has occasionally had to turn down customers wishing to go to the company’s most popular safaris in Lapland, Finland this winter.

Ylläs Ski Resort is a forerunner in slope and snow safety and has done significant work in Finland to improve the safety of the industry since the 1990s.